Netallianz Web Design

By Larry Lam

Whether you are selling tangible products or intangible products such ebooks and information, here is a time proven Internet Marketing System that many successful people use to promote their online business:

1. Generate LEADS
2. QUALIFY your leads and sell to them
3. Get TESTIMONIALS from satisfied customers
4. Resell your Customers ADDITIONAL PRODUCTS
5. Upgrade or UPSELL to your customers
6. CROSS SELL to your customers with other people’s products
7. Find opportunities to TAP INTO LEADS THAT DO NOT CONVERT to sales

Remember - the hardest and most expensive sale to make is the initial sale to a new customer. It is the hardest because your prospect has little reason to believe your marketing pitch. They don’t know you or your company, and they have been burned before by other offers.

Once your have made that first sale and delivered on your promised, you have overcome the largest stumbling block. You become TRUSTED.

If you sell on eBay, you may have heard of the One cent Auction strategy. Notice that many eBay Power Sellers list their products at one cent, and quite often it is quite a good product. Why would they do that if it’s a good product?

Those products (usually ebooks) are stuffed with loads of affiliate links which give them the opportunity to get back-end sales. So the more these ebooks get around, the more sales and commission the product owner can potentially generate.

Inside the ebook, there is usually a link to the product owner’s website. If you like the product, chances are you will visit the website and sign-up on their list. This is where the fun begins for them as they pump you with more emails and special offers.

Once you are trusted, the BACK-END SALE is usually where the money is.