Powerful Copywriting Tips for Online Sales
Written by admin on February 2, 2008 – 5:27 pm
Posted in Articles, Internet Marketing
Most people have an extremely short attention span when surfing the web. So here are a couple of tips you need to know when writing a sales copy.
1. Use SHORT paragraphs & words.
2. Make your sentences FLOW like a breeze…. ignore good grammar when you have a good reason – start your sentences with And, But, So you see.
3. Use BUZZ WORDS: profit, secret, easy, save, guarantee, today… and the hottest word of all: YOU!
4. Use lots of BULLETS – this will help you break long sentences.
5. Write HEADLINES …. lots of them. Think of you product benefits and those should generally be your headlines.
6. STAND OUT. Discover, isolate and dramatize the reasons for doing business with you. What are your competitive advantages? Throw some punches here.
7. GIVE…. All your readers are in your website to “get” something. They are looking to solve a problem, obtain information, get a discount or whatever. So to succeed, you must learn to give… free information, valuable tips, special deals and freebies.
8. Include TESTIMONIALS – your story would be a lot more credible if it comes from an independent source.
9. ASK FOR ACTION.
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